TikTok plans to fuel e-commerce business with billions in investment

TikTok is planning to pour billions of dollars in Southeast Asia over the next few years, aiming to drive growth in one of its biggest markets amid heightened scrutiny in the US. The company's CEO, Shou Zi Chew, made the announcement on Thursday during a speech at a TikTok forum in the Indonesian capital Jakarta. The investment comes as the app's e-commerce marketplace, TikTok Shop, is experiencing some growth following its expansion to more countries in the region last year. But its still trailing more established power players, like online shopping sites Shopee and Lazada. The popular video-sharing app, though, is attempting to harness the power of its user base. Chew said on Thursday that the app generates more than 325 million visitors in Southeast Asia each month. And the research group Insider Intelligence expects its user base in Indonesia, Malaysia, Thailand, Vietnam and the Philippines to increase by more than 10 per cent this year. TikTok did not provide a detailed break

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